Adel launches campaign women entrepreneurs


The day 8 March is recognized by the United Nations (UN) Since 1975 as international women's day. More to celebrate the lives of strong women, certain, resilient, steadfast, entrepreneurs, among other features that make them unique to them, the date is an invitation to strengthen the female empowerment.

The Adel launches, from today, the campaign women entrepreneurs with the purpose of celebrating, throughout the month of March, the achievements of women entrepreneurs and the protagonists acting in northeastern Brazil. Women entrepreneurs are great protagonists of their lives and their stories. They fight so resilient for better days, for a more just and egalitarian society.

Several women entrepreneurs contribute directly to the economic and social development of rural communities in the Northeast. Are women who inspire other women to realize their dreams. Four of these entrepreneurial stories opening the campaign.

Meliponiculture and women from Cabeço


James Oliveira, 33, farmer and meliponicultora, believes that entrepreneurship is an essential tool for women's empowerment. She is part of the management team of the Association of young Agroecologistas friends of Cabeço (JOCA), located in the community of Cabeço, Jandaíra (RN), which promotes the involvement of women and young people.

JOCA was established in 2009, from discussions on Agroecology stimulated by Adriana Lucena, local resident. Is an organization of women and youth in a demobilisation and emptying of productive activities. In addition to strengthening the community and rural identity, JOCA stimulates the development of activities related to meliponiculture, such as the production of catingueiros and gardens of vegetables and fruits.

James and the other members of JOCA has active performance in building and strengthening of Agroecology, Solidarity Economy, Fair trade and Territorial Development. Since 2010, the Association has been recognized worldwide for your job of preserving the native bee Jandaíra and integrates the international movement Slow Food.

Head was chosen as food community and is part of the Worldwide Terra Madre Network of the movement Slow Food, institution comprising 1.800 communities from around the world who share their experiences and their work in order to protect the quality of food and local production. Protection of native stingless bees and the honey as product of excellence is the focus of the work of women and young people of JOCA.

The outback and culture nerd


The young Joseph Soares, 32, decided to use their computer skills to undertake in the quiet Serrota, rural community in the municipality of Pentecost (THIS). Only child of four brothers wife, at eighteen, went alone to live in the fortress to make a technician Course. However, After three months working with telemarketers, returned to your community. "It was not feasible to stay there, It was very exhausting and low pay ".

Back to the community, Joseph started working in a shoe Factory. The function is applied to knowledge of information technology, but by needs he worked there for two years. During this period she made some savings and kept your hope to act in the area of computer science. For health reasons she left this job and in the period in which they received unemployment insurance has decided to start a small business in his own House.

"I had a computer and started to offer to friends and neighbors to access their social networks, do any activity, get on the internet. It just so happens that the number has increased and I began to ask for a fee. Hence, I started LAN house. Then, I figured everyone already had smartphones and now they needed was to make an impression. And there I sold computers and was diversifying my store. Today I produce various gifts and seeing including the free market ".

One of the innovations of the toasts made by Joseph is the dissemination of culture nerd. "I love rock, all that you know. Then I started doing mugs, blouses with an art that speaks of those two universes [the outback and culture nerd]. Because the people who are young, enjoy it. And I know that there's even a certain prejudice to find that the young of the countryside does not consume this kind of culture. And this is not how, I enjoy lots of rock, people dig and here at the shop we listen too. I distract me too much and I love what I do ".

Catuana Handicrafts


Taís Lima, 27, is one of the young people benefit from Rural young entrepreneur Program (PJER) developed by Adel and founder of Catuana Handicrafts — family enterprise exists for more than 10 years in the community Catuana, in Caucaia (THIS).

"I'm a woman entrepreneur, I am the protagonist of my story in my community. Before the Catuana Crafts I was a saleswoman in downtown Fortaleza, no time for my family, for my daughter, overcrowded and debts, because when you don't live in your location, where your family, you get your income quite compromised by rent account, transport, power supply. And after the Catuana Crafts, Wow! After I had the support of Adel through PJER, I was sure that the craft was what I wanted for my life ".

The Catuana Handicrafts gradually are involving other people in the community, produces crafts and decorative pieces with the clay raw material. In addition the project generate autonomy and income for Lav, made possible the return of the young to study. Taís today makes a technical course of environment to aggregate knowledge and improve your work.

Zabelê women

Group of women who produce cake for school lunches: Carla Juliana da Silva, Maria de Lourdes Fernandez, Maria de Fátima Fatima, Maria do Socorro Silvano, Maria das Graças Fernandes, Maria Bernadete Ferreira, from left to right

In Zabelê, in the municipality of Bulls (RN), a group of women improvised a handmade kitchen at the headquarters of the Association of Settlement Palmares and are changing the face of community.

Since 2012 they work together in the production of handmade cakes and sell products for government procurement programs, generating income and work for other women. Besides the production of cakes, women actively participate in the Association, meetings, debates and discussions about the spaces where the woman in the community, plan how to expand production and insertion of other members.

Initially, the work had the support of the Local Community Development Institute (IDEC) that in addition to stimulate women's organization, assisted in the marketing of products (purchase with simultaneous donation) in partnership with the national supply company (CONAB). currently, the group is supported by Adel and EDP renewables program which seeks to strengthen the inclusion of women in the community socioprodutiva.

Adel advises and trains farmers benefited by the project are José

Practical activity for the production of flower bed for native bees, Paul's Creek Community, Apuiarés (THIS)

Since 2018, the Economic Development Agency Local (Adel) advises and trains four (4) community associations and a (1) cooperative of farmers in the region of the Middle Curu, Apuiarés municipalities and General Sampaio; e, The metropolitan region of Fortaleza, municipalities Rattlesnake, Horizon and Maranguape. Total, 147 family farmers are benefited by Adel through sustainable Rural development project – PDRS/San Jose Project III.

The San Jose Project III focuses on the strengthening of family agriculture and the well-being of rural communities. Is an initiative of the Ceará state government through the Ministry of agrarian development (SDA), in partnership with the World Bank (BIRD). The project is developed by various institutions selected by bidding, being the Adel one.

The project proposal Are José III strengthens family farming, largely responsible for the production of food in Brazil. According to the Brazilian Institute of geography and statistics (IBGE), the country has more than 4 millions of farming families, which corresponds to 84% of agricultural establishments and accounts for approximately 33% the total value of production of the countryside. Within the productive chain of Brazil, the family farmer supplies the market with: cassava (87%), beans (70%), pork (59%), milk (58%), poultry meat (50%), corn (46%), among other.

In addition to providing good party food, family farming has become key in the construction of public policies, on adoption of financial incentives, in the formulation of rules and laws, in the creation of models of purchases, including the direct purchase by the Government, possible through the food acquisition Program (PAA) and National School Feeding Program (PNAE).

Participants in the workshop on Bee Pasture, held at the Paul Creek Community, Apuiarés (THIS)

The groups advised by Adel via the San Jose Project work with beekeeping, being carried out, fruit-growing and dryland farming, This is, agricultural technique of cultivation in low land rain and land. The first actions developed in the project were: mobilisation of farmers, characterization of rural properties and preparation of work plans in each group.

The technical assistance is continuous and happens in every property. The trainings are carried out collectively from the demands and peculiarities of each group. Both activities aimed at the dissemination of sustainable techniques, agroecological and profitability to the representative entities and family farmers benefit, with inclusion and adaptation of new technologies in the productive enterprise. Also provide the inclusion and expansion of access to formal markets for farmers, including the food supply to government programs, as PAA and PNAE.

Trainings with farmers

Farmers consider the courses are fundamental to the development of agricultural activities. According To Francisco Alves, farmer residing in the settlement Bouquet, in General Sampaio, the workshops taught by Adel allow farmers access to knowledge. "The courses, meetings that we do, facilitates our work, the life, just goes to further refine our knowledge of the semi-arid ", points out Francisco.

The courses conducted by Adel productive groups involve several themes: associations, cooperatives, entrepreneurship, natural pesticides, importance of reforestation in beekeeping and agricultural activity, forage production and storage, good practices and conservation of food products produced by bees, organic agriculture practices, food management of bees, the preparation of business plans and marketing, cost management, among other.

"I think it's very important these meetings because we know of subjects we don't know. Present the projects that appear to benefit the community, also take questions from producers on various subjects, like to participate ", States Donesia, a farmer who lives in the settlement Bouquet, in General Sampaio.

For Adel projects specialist, Pollyanna Quemel, the impact of the project has been positive, beneficiaries are receiving systematic technical assistance visit. "This [the technical advisory], It's a very positive, because the farmer is being followed closely on a monthly basis, getting directions and applying in your day to day ", highlights.

Other perceived results along the actions were the increased social interaction and cooperation between farmers; raising the productivity and profitability of agricultural activities, What therefore generates employment and income; Economic and social inclusion of the families in the processes of production and processing of products; productive organization for the marketing process; In addition to the strong presence and participation of women in productive activities and moments of collective discussions.

Project activities implemented by Adel will follow until April 2019, with carrying out training and technical assistance in the production, management and marketing of the products of family agriculture. In addition to technical assistance to productive groups of São José III, the Adel develops several actions with family farmers in the northeast of Brazil. Through the new business area, the institution offers various services that contribute to the development and sustainability of agriculture.

The San Jose Project III

The prospect of the Sustainable Rural development project-PDRS/PSJ III is to increase the economic insertion, the added value of rural family ventures, with financing of productive projects in the context of promising production chains, with a view to strengthening these chains and sustainable family agriculture insertion in their respective markets.

The beneficiaries are farmers who develop agricultural and non-agricultural activities in rural communities represented by their organizations, such as: associations, condos or other cooperatives provided that legally constituted. Also benefit from specific social groups, such as Maroon, indigenous peoples, artisanal fishermen and other groups. The project aims to meet all 32.400 thousand families through the implementation of 490 Projects.

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Adel and Casa do Rio publish Notice of selection for PJER educational Monitor


The Local Economic Development Agency (Adel) and the Casa do Rio disclosed the selection process for the recruitment of young people who wish to develop skills and competencies to carry out the Educational Monitor function in Rural young entrepreneur Program (PJER), social technology of Adel, that will be reapplied in Careiro Castanho, in the Amazon, from this semester.

In this call, the Adel and the Casa do Rio will select 2 (two) young people who are residing in the territory of the Casa do Rio, in the Amazon (Careiro Castanho, Manaquiri, Autazes and Careiro da Várzea), aged 18 e 32 years and have the desire to contribute to the development of their communities. Young people will be trained and engaged in a process of sharing, cooperation, exchange and learning about the challenges and, mainly, the solutions and good ideas for projects and projects that contribute to local development.

After the training period, the monitors will act as facilitators of PJER next to Casa do Rio, support in the selection of other young, in project documentation and organization of events, support in individual tutoring, guidance and monitoring of selected, among other activities relating to the dynamics of the program.
The young people selected in this public notice will be given of the Casa do Rio an allowance during the execution of the project, in the period from March to December this year.

Registration is open until the day 28 February 2019.
To access the notice.

Reapplication of PJER in Amazon

The reapplication of the Rural young entrepreneur Program (PJER) in the Amazon is part of the Strategic Alliance signed between Adel and the Casa do Rio at the end of 2018. The goal is to increase the social impact of Adel and increase the scale of your operation for the benefit of more people and communities in all Brazil.

Amazon brings a very particular socioeconomic reality, but with challenges and opportunities for young entrepreneurs and protagonists similar to picture the Brazilian northeastern semi-arid region experienced – challenges such as migratory pressure, rural exodus, little structured value chains, even in scenarios with various economic potentials and offering avenues for new business creation.

The partnership with the Casa do Rio, institution that operates since 2009 in the municipality Careiro Castanho, will support the transformation of the socioeconomic reality of the forest people who live in an environment of high resilience for teenagers, young people and farmers, in which the demands for knowledge, credit, networks and technologies are quite similar to the Northeast, Although they are not the same.

Adel offers services in socio-environmental management

Gold earring, João Câmara (RN), benefit from Water Safety Project, run by Adel through the CPFL's Roots Renewable Program

The Adel offers, parallel to the programmatic activities and your taking advantage of the expertise and the differentials generated in your story, various services in environmental management for sustainable development of rural areas. The Organization has benefited throughout your history, about of 9 thousand farmers and farmers in four States of northeastern Brazil (Ceará, Bahia, Rio Grande do Norte and Piaui).

For almost 10 years the Adel depended on, exclusively, donations, support of partners and sponsors to keep their programs, projects and, mainly, your workforce. Today, as a hybrid organization, It offers various services for companies, Governments and other actors of civil society in order to disseminate corporate sustainability practices or compensate, monitor and mitigate impacts derived from its operations.

"Adel joined this model and programmatic strategies, non-profit and fully to the mission-oriented, in which the expertise of the institution are treated for your added value and offered to customers in the form of consulting services, assistance in management of local development and management of environmental impacts in resilient communities ", explains the Business Director, Wagner Gomes.

Construction of tankers in Zabelê, Bulls (RN), for the EDP renewables Program of Rural EDP renewables

In the area of Business, the Agency carries out a range of actions and activities with recognized and awarded methodologies that have been developed in the field. And all projects are aligned and oriented with the Mission of the institution, that is to promote the development of rural communities through entrepreneurship and the social role of young people and farmers.

Main services

Among the main services provided in socio-environmental management for local and sustainable development are: consulting, advice and training in its various dimensions; management, management and operation of projects of intervention; mapping, engagement and coordination of stakeholders, territorial networks and management of institutional relations; Research, studies and diagnoses that lead to subsidies for planning, development and management of social and environmental projects; design and implementation of strategies of social media and community relations; dissemination of technologies and structures, especially in contexts of high resilience; and monitoring, evaluation, development and management of social policies and programmes.

Action taken to EDP renewables in Chico Mendes II, Bulls (RN)

Since the creation of the new business area, that has a specific Board for your management, the Adel has developed a portfolio of services to clients such as: CPFL Renewable, Siemens Gamesa, Edp Renováveis, Danone, Banco do Brazil, Cesmt Institute, ChildFund, STCP Engenharia e Government of Ceará.

"Adel believes that there is added value in local development and companies, governments, foundations and other civil society organizations acknowledge that to the extent that perceive and assess clearly the positive and negative impacts that their investments and actions generate communities in their value chains. Impacts that can be translated, in longer-term, in tangible results in the form of winnings ", emphasizes Wagner.

currently, the client portfolio of Adel is related to organizations that are settling in the Northeast or already have expertise in the region, especially the renewable energy market. Without forgetting the social development, the Adel, When migrating to a hybrid business model and create a specific area to treat revenue capture, still seeking the promotion of sustainable impact.

Young contributes to the social and cultural development in your community

Marcos Antônio, known as Marquinhos

Marcos Antônio Rocha, 29, He joined the Rural young entrepreneur Program (PJER) of Adel in 2012. He brought with him the desire to remain in the community Chaparral, where was born and raised, about 14 km from the seat of the municipality of Tejuçuoca (THIS). Son and grandson of farmers, Marquinhos, as it is known in Chaparral, is the fourth of six children of Antonio Floriano and Maria Ieda.

From a very early age he began working in agriculture. At the age of nine, I started helping his father in brushed and helped your mother also in household chores. Marquinhos has followed since childhood challenges and growth of birthplace. His family was one of the pioneers in the settlement, with 50 families.

Before, the community did not have access to school bus, health and sanitation, less still some type of leisure. There was entertainment and not access to the first stage of basic education. He and his brothers began to study only from the first grade of elementary school and traveled on foot, about half an hour, for the school functioned in a neighboring community.

The time was passing and soon the local government provided school bus to transport them to school. The settlement was developing and at the same time, the number of families and young people grew up. Marquinhos guard fond memories of moments of fun with friends and the passions he grows from adolescence. First football, then the music.

"We gathered in makeshift camps, a lot of people watching. I spent playing in basic categories in with a local technician Tejuçuoca, and then there's the chance to play professionally in other places. But at the time I had another passion that combined with the sport and that made me give up this opportunity, the song ", reports.

Musical talent

The musical talent of young earned a financial income to help parents pay the costs of home. And at fifteen, He began singing professionally in a band of municipality. In the same period, He saw your family crumbling after the death of your mother.

In 2010, following the custom of many young people of the interior, even the older brothers, Marquinhos left for São Paulo in search of new opportunities. However, not adapted and after six months he returned to time for your Christmas community.

In Chaparral, resumed its activities and music never stopped. During this new phase he went on to collaborate with various social projects in the community. Isidore's father was the first President of the local association and always encouraged the children to participate in the meetings. And the restlessness of the young with the absence of youth projects have you done to get new knowledge and mobilize other young people to strengthen the community work.

Marquinhos gathered with other young Chaparral, Tejuçuoca (THIS)

Marquinhos assembled a group with more than 30 young people to think and create actions directed to the community. In 2012, He had the opportunity to join the Rural young entrepreneur Program (PJER) developed by Adel, e, began to spread among the friends of the community what they learned in the program. The goal was to share knowledge and discuss with young people with new ideas and projects for the promotion of local development.

"Like most of the young people in the community in General that I include myself in the Middle, We don't know our own identity. IE, We don't know our origin, don't know from where we came and with it you get a little lost. Especially when high school ends. And slowly we been doing this, come changing ", emphasizes Marquinhos after quoting PJER in your life's significance.

Community Strengthening

During the formation of he prepared a project PJER focusing on restructuring the Community Association and in appreciation of local culture. In 2013, the settlement Chaparral received through Digital Territories Program developed by the Ministry of agricultural development (MDA), in partnership with the Ministry of communications, a Digital Home. Marquinhos became Digital Home monitor and passed along with other young people to manage the space, which is composed of 11 computers, being a server, stabilizers and furniture.

The Digital Home work at the headquarters of the Community Association and in addition to keeping the space clean and working every day on a voluntary basis, young people help the residents in access to computers and to hold workshops, basic computer science. "Much has changed here. In addition to encouraging the youth to develop activities within the community, It also had many young people who had to walk very far to get some work done ", emphasizes Marquinhos.

In the last five years, several projects have been developed with the support of Marquinhos. currently, In addition to working as a singer, He became successor in community leadership, assuming in 2018 the new President of the Association of Settlers of Chaparral Farm. Invested still in area of sheep to cut, formed your own core family, today is Dad and reference in the region as a social entrepreneur and local leadership.

Marquinhos, your wife and your son Leon Bike Henly

Marquinhos idealises a new rural for the future with more opportunities for young people. Seu desejo é que surjam mais projetos para Chaparral e Tejuçuoca que viabilizem o engajamento e a participação dos jovens e de agricultores no desenvolvimento da comunidade e do município.

Adel realizes project with public schools of Ceará


During the year of 2018, the Economic Development Agency Local (Adel) benefited, through the project young entrepreneurs and Rural Actors in the schools, about of 400 young people from 15 a 17 years and 50 teachers from four public schools in the interior of Ceará – EEM San Sebastian in Apuiarés; EEM Waldemar Alcântara in São Gonçalo do Amarante; MES Etelvina Gomes Bezerra on Pentecost; e, EEFM Edit Alcantara Bike in General Sampaio.

The project integrates the stock portfolio of the Rural young entrepreneur Program (PJER), aimed at the development and entrepreneurial training to young people in situations of vulnerability. The PJER supports young rural, that, commonly, are forced to leave their communities in search of a better future.

Through education contextualized, the sustainable living workshops held Adel, local development, rural youth entrepreneurship, social role, human rights and coexistence with the climate of the region. The aim was to present to the students and teachers concepts, tools and approaches, to be incorporated into formal and content in daily school. Arnon Vieira, one of the young people benefited, account that was rewarding your participation in the project. "With the workshops learned a lot, issues such as our rights. With this project we opened a little more our knowledge and our look at things typical of our Northeast ".

In addition to workshops, four educational exchanges were carried out in Botanical State Park of Ceará and a seminar to discuss Entrepreneurship and Social Leadership in schools. During the seminar, the young people presented micro projects produced in the workshop of innovation and Environmental Technologies and addressing the topics bullying at school, environmental education, public inclusion LGBTQ + in the classroom, combating drugs, empathy in school get-together, among other. The idea is to deploy starting this year, the micro projects in schools.

Aurigele Alves, Program Director of Adel, claims that the initiative represented a unique opportunity in the school life of adolescents and young people. "More than access to cross knowledge basic curriculum, the young people had the opportunity to exchange experiences, ideas, plans, anguish, dreams and various knowledge. This brings a special and differential character to this project, highlights the importance that he has represented each participant with regard to your critical development in relation to their schools, communities and society as a whole ", emphasizes the Director.


The project also includes the development of educational pamphlets about the themes of the workshops. This material will be distributed in schools benefited and hoped that this action be reapplied and more young people have access to knowledge of social impact, Economic and environmental.

The project young entrepreneurs and Rural Actors in the schools was the result of partnerships with Unesco (United Nations Educational, Science and culture) and Rede Globo by Child Hope, with Rights Defense Council of Child and Adolescent Ceara (CEDC / EC) and the State Department of Education (SEDUC).

Young benefited by Adel participates in the CowParade

Son Light, creator of the project “Wake up – CowParade 2018

The young son Light, 23, Canafístula natural, rural community in the municipality of Apuiarés is one of the artists participating in the 12th edition of CowParade, one of the biggest open-cast art events in the world, whose goal is to democratize the art through the cultural inclusion. Selected artists use as support a cow sculpture made in fiberglass and size. They are exposed on public roads, allowing free assessment.

Son participated in a selection with more than 300 artists and was one of the 50 selected with the project “The Rope” which speaks of the dawn of the outback, playing with the name “rope”, Since initially the idea was to only use this material in the customization of sculpture.

All the selected shared the workspace and its productions were held for two weeks in shopping Iguatemi. To make the wake up, were used just over 400 m of sisal ropes. "I could have bought the ropes in Fortaleza, a sisal rope industrial, softer, easier to work. However I chose the interior chords, the local shops, a dry rope, lasts, rough, but that represents better my concept ", highlights the artist.

He also highlights that realized sculpture more than a screen, remembering the term used within “the ox takes up the scream”. Wake up represents a mystic being, so the details in gold, the hinterland, seen many times how fragile, dry, hot, but that remains firm and strong, How sisal fibers attached.

Second Son, "Wake up" speaks of the dawn of the outback, the arid landscape, of vegetation, the simplicity of the Middle. “The design made in sisal rope portrays the rough texture of drought in contrast with the beauty provided, the Union of individuals and the strength of the backcountry. The Golden details give a tone of divinity, a mystic being, that sustains the world. And the rattle is the Annunciation, symbol of good news, warning that the cow is passing and it's time to wake up”.

“Wake up”, sculpture developed by Son Light

Child care as it is difficult to be "artist" inside and still don't see how a. The young man reveals that he always liked art and culture, but believes that there is still a very strong barrier for who is the rural area. "Join the Cowparade was very interesting. Is in the middle of a crowd that is already recognized as an artist, was challenging. At the beginning, When I started to put the first ropes, I don't think anyone believed it would leave something interesting, but left!"

In 2011, young participated in the Sertão of the Arts Program, performed by Popular Canafístula cooperative School, where he met more about drawing, Serigraphy and photography. In 2012 He joined the Rural young entrepreneur Program (PJER) developed by Adel, in order to work with art/design. "I developed a project with screen printing, but I wasn't mature enough to leave the paper. At the end of the course I started College systems and digital media at the Federal University of Ceará (UFC), distancing some House "comments.

Today Son travels to various art forms, is digital designer, Illustrator, craftsman, already developed projects with wood, clay, rope and is now venturing into the hand embroidery. Together with a friend, is building a new entrepreneurship project, a species of agency with two segments: communication and culture. With a focus on Middle Junin, the idea is to boost and strengthen cultural groups, elaborate projects involving cultural theme and work with digital media.

The event

It is estimated that more than 500 millions of people have found themselves with at least one of the works of 97 editions of the CowParade, recorded in 33 countries. Painters, sculptors, artisans, Architects, designers, graffiti artists, Visual Artists, amateurs or professionals passionate about art and interested in expressing your talent and creativity are part of this project. Around the world, more of 10.000 artists have participated in the CowParade.

At the end of each edition, the sculptures are auctioned and the income is rolled back as donation to charities. In this way, the cows meet multiple functions: value the surroundings, expand access to art, promote new artists, and sensitize people to social causes. The cows will be available to visitors until 16/12 in shopping Iguatemi, in Fortaleza.

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Seminar ends project with public schools of Ceará

Opening of the seminar

The seminar on Entrepreneurship and Social Leadership in schools, whose theme was the work of teenagers and young people in the promotion of Local development, realizado ontem (06/12), na EEEP Alan Pinho Tabosa, em Pentecoste/CE, encerrou as atividades de formação do projeto Jovens Empreendedores e Protagonistas Rurais nas Escolas desenvolvido pela Adel no âmbito do Programa Jovem Empreendedor Rural (PJER).

Twelve (12) micro projects drawn up by groups of students from four schools met: EEM San Sebastian in Apuiarés; EEM Waldemar Alcântara in São Gonçalo do Amarante; MES Etelvina Gomes Bezerra on Pentecost; e, EEFM Edit Alcantara Bike in General Sampaio, were presented at the Seminar. Eight (8) of them, were exposed on banners and the four (4) top rated, one of each school, did an oral presentation.

The micro projects include cultural events, improvements in the quality of school meals, bullying at school, environmental education, public inclusion LGBTQ + in the classroom, combating drugs and empathy in school get-together. Estudantes da EEM Waldemar Alcântara em São Gonçalo do Amarante elaboraram o projeto “Inclusão do Público LGBTQ+ na Escola”.

Exposure of micro projects

"Our project seeks above all to accept people as they are, is sexual orientation, of genre, religion, race. We want to hold talks that underscore the respect within the classroom, because I believe that what we learn in the room bring to life ", emphasizes the young Luiz Felipe Ferreira.

In addition to the exposure of micro projects for young people, the Adel presented the results achieved throughout the year and the activities that enabled the introduction, in four high schools, of topics that demonstrate to students the opportunities and alternatives for staying in rural areas with quality of life. Project workshops addressed the themes of sustainable coexistence with the semi-arid, local and rural entrepreneurship development, While cross-cutting issues, in the education context.

For Luiz Breno Pereira, MES student São Sebastião of Apuiarés, the project allowed a multidisciplinary knowledge. "I found the rich project, because he worked various topics. As had several workshops, opened a broad knowledge for me. I saw that Adel was very well prepared to do what she proposed when he was talking with the Director and has partnered with the College, I really enjoyed this experience "highlights.

Prof. the Dalvani Castro, EEFM Edit Alcantara Mota; Tony Precious, MES Director San Sebastian; Prof.. Caniggia Ram, CODEA pedagogical management Advisor/SEDUC; e, Adriano Batista, Executive Director of Adel deliver certificates to the representatives of the teams of the micro projects (From left to right)

Participated in the culmination of the project students, teachers, managers of schools benefited, team members of Adel and partners of the institution. Both celebrated the achievements and shared the desire to give continuity to the project.

The opening of the event was made up of the Chief Executive Officer of Adel, Adriano Batista; Prof.. Caniggia Ram, CODEA pedagogical management Advisor, representative of the Board of education of the State of Ceará (SEDUC); Agnes Mapurunga, representative of project coordination São José (III) developed by the Ministry of agrarian development (SDA); Maria S, President of the Municipal Council for the rights of children and adolescents (CMDCA) of Pentecost; Rina Braga, Coordinator of the CRAS of Pentecost; Elton Light, EEEP Director Alan Pine T; Tony Precious, MES Director San Sebastian; Roberto Lima, Director of EEM Etelvina Gomes Bezerra; the Secretary Anísio Smith and Prof. the Dalvani Castro, both representing the directors of the respective partner schools and Waldemar Alcântara and EEFM Edit Alcantara Mota .


Prof.. Caniggia Ram, representative of SEDUC, expressed in the event that the Board of education's goal is to expand the project to other schools. "The Board is very happy for the invitation and partnership, We realized that the work done in schools with students, with teachers, with the support of the management, is making a great effect and we want more and more projects like this, more workshops and partnerships with Adel, so we can raise this flag of social entrepreneurship and youth protagonism to more locations and more people ".

Adriano Batista, Executive Director of Adel, In addition to highlighting the importance of partners to create a network of Social Protection for young people, released first hand the new project which will be held at the beginning of 2019, approved by the CMDCA of São Gonçalo do Amarante which is young in the region of pecem. "What we are interested to build here in the region that's exactly, a group of partners that can create a safety net for young people to put in practice the potential inside of you. And this is only possible when this young man finds support ", highlights.

Participants of the seminar of Entrepreneurship and Social Leadership in schools

The seminar ended the training activities of the project and presented to the community the students and entrepreneurs protagonists benefit. The expectation is that new young are formed and the micro projects developed by young people in schools can inspire the whole school community for promotion of new projects. Through the booklets that are being prepared, the Adel plans along with partners multiply this action in the Northeast.

In the next few weeks, There will be a round of meeting in schools for evaluation of the activities carried out throughout the year, delivery of certificates from other students and still the trip of exchange of micro projects winners.

The project young entrepreneurs and Rural Actors in the schools benefited 400 adolescents and young people, in the age group between 15 e 17 years of age, four schools in the State schools. Is accomplished by Adel in partnership with UNESCO and Rede Globo, through the Criança Esperança, and the Council for the defense of the rights of children and adolescents of Ceará (CEDC / EC). It has the support of the Secretariat of the State of Ceará Education (Seduce-EC).


Design of Adel is selected in national edict "+ LGBT Pride"

Program Director of Adel, Aurigele Alves

“Diversity in Entrepreneurship Rural youth” is the name of the newest project of Adel selected in National LGBT notice + Pride of the Itáu Unibanco in partnership with the Most Diversity consulting. The announcement was made today, 30/11, in Forum Out & Equal Brazil, event global reference in this matter, in São Paulo (SP).

The LGBT notice + Pride aims to encourage the development of initiatives that support and encourage the visibility, Security and respect for LGBT people +. One of the 310 proposals submitted, the project of Adel came in second and will receive financial support of R$ 50 thousand to contribute to the inclusion of LGBT youth socioprodutiva + of the hinterland of Ceará. The project House of Deny, from Fortaleza, was also a finalist of the notice. The Deny is a space for culture and formation of black LGBT women + on the outskirts of the capital of Ceará.

Yesterday, 29/11, the Director of the institution's Programs, Aurigele Alves, presented the proposal for a banking formed by experts of ITA, More Diversity consulting and representatives of LGBT community +. The selection criteria considered were issues such as regional representation and operations in conjunction with other pillars of diversity, how race and ethnicity, genus, people with disabilities, age, generations and refugees, as well as the cultural, educational, or social sports.

Representatives of the four winning projects of the notice + LGBT Pride

All the institutional community is very happy for the result Adel and in contributing to a more just and inclusive society. "It's a historic moment in my life and the institution. Have the opportunity to work with the LGBT community + is a source of pride and gratitude. Also the variety of gorgeous designs from all over the country during the Forum Out & Equal Brazil encourages us even more. We have a value proposition to work in 2019 and that will generate opportunities for all can undertake ", emphasizes Aurigele.

"Diversity in Rural Youth Entrepreneurship"

The Project “Diversity in Entrepreneurship Rural youth "will support in 2019, 25 LGBT youth + of rural communities in the municipalities of Pentecost, Apuiarés, Tejuçuoca, Paracuru and São Gonçalo do Amarante, in the semi-arid cearense, so they can identify opportunities to undertake in the territory in which they live.

LGBT youth living in these municipalities + are quite vulnerable to prejudice and pressured to migrate to urban centres. With the project, the Adel seeks foster the development of business enterprises and rural socio-environmental impact, providing LGBT youth + access to knowledge, credit, collaborative networks and technologies.

The project is part of the actions of the Rural young entrepreneur Program (PJER), developed by the institution for nine years. Is the first initiative on behalf of the LGBT community +.

Entrepreneurship and Social Leadership in schools


With the objective of debating the role of youth in the promotion of local development, the Adel takes place next Thursday, 6 of December, at 8:00, the seminar on Entrepreneurship and Social Leadership in schools, in the Auditorium of the EEEP Alan Pine T, at Pentecost.

The event brought an end to the activities of the project young entrepreneurs and Rural Actors in the schools that is part of the portfolio of actions of the Rural young entrepreneur Program (PJER). At The Seminar, It will be discussed how important entrepreneurship and social protagonism in school. The young, even in a context of great vulnerability, When are stimulated and supported are able to carry out positive actions in their lives and the communities in which they live.

Is what is happening with the beneficiaries of this project. At The Seminar, they will present the Projects that they have produced in the workshop of innovation and Environmental Technologies. The micro projects involve several thematic and were drafted with the aim to contribute to the solution of some challenges found in the school environment.

Among the issues that will be worked in schools, the realization of cultural events, improvements in the quality of school meals, bullying at school, environmental education, public inclusion LGBTQ + in the classroom, combating drugs and empathy in school get-together.

All micro projects seek to create a pleasing harmony between students, Faculty and staff. To participate more actively in School, young people and develop as people, will contribute positively to the school community and local development.

The Project

The project young entrepreneurs and Rural Actors in schools was carried out throughout the year with adolescents and young people, in the age group between 15 e 17 years of age, four schools in the State schools: EEM San Sebastian in Apuiarés; EEM Waldemar Alcântara in São Gonçalo do Amarante; MES Etelvina Gomes Bezerra on Pentecost; e, EEFM Edit Alcantara Bike in General Sampaio.

Total, 400 students were benefited by the project and participated in the workshops: Youth and Human Rights; Sustainability and conservation of the Caatinga; Waters and semi-arid Development; Youth and Rural Leadership; Youth and Rural Entrepreneurship and innovation and Environmental Technologies. They also experienced, at the end of the workshops, Educational exchanges and have developed micro projects that will be implemented in the school where they study.

The project is realized by Adel in partnership with UNESCO and Rede Globo, through the Criança Esperança, and the Council for the defense of the rights of children and adolescents of Ceará (CEDC / EC). It has the support of the Secretariat of the State of Ceará Education (Seduce-EC).